Graphic Design

Graphic Design

As a graphic designer, I have a diverse range of skills and a strong understanding of production techniques. My work includes typography, publication design, textiles, and branding, and I always consider the culture and potential interactions of my target audience. In addition to my graphic design skills, I am also proficient in illustration, Photoshop, and photography, which allows me to produce my own content and effectively communicate with art teams. My attention to detail and understanding of the power of language and messaging is demonstrated in my use of typography, and my publication designs showcase my ability to create cohesive and visually appealing layouts that enhance the content of the publication. I also have experience creating consistent and effective visual identities for companies and products through branding.

In addition to the design projects featured in my portfolio, you can also visit the Illustration, Photography, Printmaking, and UX sections to see a variety of my other visual design work.

Metro Pulse

Publication Design / Production


Metro Pulse and Knoxville Magazine were two publications under a single publisher in Knoxville, TN. For these publications, I handled a variety of tasks, from managing a staff of designers and artists to weekly cover designs. At the Metro Pulse alt-weekly, I designed the articles, covers and performed copy editing. For Knoxville Magazine I handled production management and article design as well as occasional cover design. 

 

Flanking On The Right

Publication Design


“Flanking on the Right” was a cover story done for the Metro Pulse. The article used a combination of full color and spot color. The artwork starts with a photoshop I did combining an elephant and a human. It is followed by illustrations I did to go with the pull quotes to better break up the body copy. Rather than using a mini cap, I opted to use the elephant logo to denote each smaller section. 

 

Design With Type

Publication Design


“Design with Type” was a publication that explored various concepts of typography. Below are some sample pages from the design project. Each spread focused on different ideas around manipulating type. One thing you can see in my work is my incorporation of interaction with the audience in the page design. 

 

UTK School of Art

Poster Design


This project is a poster for the University of Tennessee’s School of Art. My goal for this piece was to call back to the principals of design taught at this university and the relationship the students have with the ideas of art. Art is more than just a passion. Art and design are also built upon studies of science, culture and psychology. The idea here is to represent the unison of what this school encourages which is the marriage of heart and mind. 

 

KFO Box Design

Package Design


This project for a custom Dunny figure was to create a package that spoke to the personality of the character as well as taking into consideration the experience of opening an object. The package is designed to resemble a box of matches. As the one opens it you are greeted with what appears to be a box of matches. There is one single match affixed to a panel made of matches. The single match being there guides one to select it and as they remove it the whole panel comes with it. This reveals the figure underneath adding to the experience of opening the package. 

 

Sticky Beard

Package Design/ Branding


This project was to develop the brand Sticky Beard as well as the package for its syrup flavored beer. Playing off of the idea of the indie fashion as well as the result of drinking syrup I came up with the name Sticky Beard and a logo that calls back to that. I then developed a motif I felt could create an interesting pattern and ground the primary figure.   

 

The Curry Caper NES Cartridge 

Package Design/ Branding


This project was to announce a game I was developing. The goal was to design a label and box based on the strict guidelines Nintendo enforced in the 1980s. I also looked to trends of the decade and designed a package that could pass as an authentic product from the era. The logo was developed as to be playful and the “O” in the Nori was intended to harken back to a sushi roll as Nori is Japanese for seaweed. 

The Curry Caper Arcade

Branding evolution


When I finished the actual game I decided to demo it in an arcade cabinet of my design. I further fleshed out the logo of the title and refined all the designs for a modern product. This included all the elements in-game that unified the project overall. If you would like to read more about the game I designed, you can see it here on my development page. 

 

 

S.I.E.G. 

Branding


This branding project was to develop a non-profit program. My concept was an independent ethics watchdog group for the US government. With all the leaks coming out of the current administration I took the idea of a stool pigeon. I was able to use the title to make an acronym that plays with the idea of corruption under siege. I used the feather of the pigeon to resemble fire and a pigeon head poking out of the window to release information of any wrongdoing. To solidify the idea of non-partisanship I went with the colors red, white and blue to represent the patriotism of such a group. 

 

VDO Go

Branding

This branding was designed for a mobile app concept that I also developed. You can view more about the project in the User Experience section. VDO Go is a new take on video conferencing apps. The logo calls back to elements of video interfaces and iconography.  

CowAgator 

Branding


This project is the development of a kid’s clothing line. It plays with the ideas of a child’s imagination where one might combine two animals together. The brand focuses on the mascot Cow-a-Gator but also features other mixed-up animals. The idea is simple and cute. The logo is designed to be playful and incorporate elements of the cow and gator in the type.  

 

Level 10 Curry House 

Branding


This project was to develop a restaurant branding and theme. I played with the idea of gamification of a restaurant contest
or challenges such as “Eat a giant meal and it’s free” for example. Since curry is often spicy and there is a current trend of eating spicy food as a challenge, I am combining the ideas for the theme of the restaurant. The restaurant has different levels of heat for the curries, but the main draw would be trying to take on their hottest “Level 10” curry.

 

Jade Travel 

Branding/ Business Card


This project for Jade Travel was a logo and business card. My primary idea was the create an interactive business card and through that process, I developed the mark that lent itself to this function. The logo is a hybrid of a ship and an airplane. The card is scored in the center and partially die-cut for the ability to fold one of two sections. using simple iconography one could fold the side that either represented air or water travel. By folding that side up it completed the form of a ship or a plane. The name for the agent who specialized in each could be joined to the completed image. 

 

Video Production 

Motion Graphics


For video production, I have worn lots of hats. From being in front of the camera to editing and audio I have had some small experience in various roles. I have used iMovie and Final Cut Pro for editing and After Effects in conjunction with Photoshop and Illustrator for adding motion graphics. 

 

These projects are intros for two YouTube channels. Both are made in After Effects and Adobe Illustrator. 

  • Nori Moving Pictures
  • Project CMS